Kelvin Choi, Ph.D., M.P.H.

Kelvin Choi

Division of Intramural Research
Email: kelvin.choi@nih.gov
Phone: 301-496-3400

Dr. Kelvin Choi investigates disparities in tobacco use and tobacco product use patterns among minority populations. Dr. Choi also examines how tobacco marketing (including price, placement, promotion, and products) influences tobacco use disparities and how to leverage marketing approaches to reduce tobacco use disparities, particularly among young adults.

Dr. Choi and his group determine how tobacco use influences the social determinants of health using a life course perspective. For example, his research team found that smoking influences the sleep quality in youth, which can affect their academic performance and subsequent college enrollment.

Dr. Choi and his research team are studying the physiological and neurological responses to tobacco marketing materials among smokers, to inform both how best to regulate these materials and how best to design anti-tobacco messages. Dr. Choi is currently working with collaborators to develop a computer simulation that can forecast the potential impact of tobacco marketing regulations on tobacco use disparities.

Dr. Choi received his M.P.H. in community health education in 2007 and his Ph.D. in social and behavioral epidemiology in 2010 from the University of Minnesota.

Selected Publications